In a captivating article by Khaleej Times, the “7 Days 7 Emirates Unity Ride” is presented as a transformative event that encapsulates the UAE’s core values of unity, diversity, tolerance, and sustainability. Organized by the non-profit organization Ride For Unity, this event features amateur cyclists, business leaders, and entrepreneurs cycling across the seven emirates from January 6 to 12, 2024.
As emphasized by the organizers, “It is essential for us to demonstrate how these values translate and are practically implemented in business, life and the modern day world.” The event kicks off at the 25 Hours Hotel in Dubai, with a grand opening at the Ismaili Centre Dubai, before embarking on the journey at 5 am on January 7.
The route will traverse diverse landscapes, engaging local communities and spreading the message of inclusion and sustainability. Public participation is encouraged for specific sections of the ride, inviting individuals to join a social, no-drop ride at average speeds of 25-30kph. This inclusion reflects the ride’s mission to unify people through shared sporting experiences.
A significant aspect of this initiative is its focus on real-world application of values. As the Ride For Unity team states, “We’re all about the power of sport to unify people, cultures and nations alike through positive endeavours and the lasting effect it has on us as individuals and society holistically.”
This event, supported by Khaleej Times as a media partner, aims to set a powerful example of how sport can foster unity and promote a collective commitment to a sustainable future.
To delve deeper into this inspiring event and its journey across the UAE, we invite you to read the full article on Khaleej Times here. Join us in celebrating the incredible spirit of unity and diversity that defines this remarkable cycling challenge.